Hostess Coaching and Customer Contact- Adrienne- Six Diamond- 2011 Regional Training

Increase Retail:
Hostess Coaching- Making the contact with the hostess.
Home hostess coaching, building report, seeing the house, etc.

Hostess Coach while on the phone:
-Give them your full attention.
-Ask when a good time is to talk for 15 minutes uninterupted with your folder in front of you?
-Don't go through each thing, talk about the BIG stuff (500.00 show is average, and they're better than average!)
-Emphazise the bonuses, teach them HOW to do it. Help them focus on them.
*Advance orders: Teach them how to do it. Give them verbiage. Pull out the catalog and order forms and tell them how to use them.
*When you give that catalog to someone, put a time limit on it (by this afternoon, by tomorrow, etc.)
*Teach them to open the catalog and show them some pieces that they're excited about, and that all items are actual sizes.
*50.00 pre-sale orders or more get a tennis bracelet.
*Offer hostess an extra bonus (tennis bracelet) if she gets 250.00
*If someone wants to see a catalog and their not local, give us their email and mailing address, and we'll send a catalog
*Make a note of who you mailed them to, so you can ask the hostess, "Did you follow up with... to see what they'd like to order."
*Hostess is your partner and needs to stay at the table. If you're in the kitchen, your friends will be there too.

Keep up with Customers:
-Make them like you.
-Create the need.
-Taught them something (Versatility) (Tandy Flin's site has 12 techniques)
-Gift with Purchase- (Judge your crowd and see what your average customer is spending. Make it attainable.
50.00 purchase, get a polishing cloth, 75.00 get a scarf or clip-it, etc.


-Wrap up:
*Who couldn't be here that wanted to be here?
*Who can you still show the catalog to?
*Go only a week to close the show. Not fair to your customers.
*Incentive to get post-show retail (200.00 equals, etc.)

150-200 pieces is a good number to have on table.