Dianne Breakstone- 19 Years- Gold Executive Director
Hosting Coaching:
Homeshows are the lifelines of our business. Your business rises and falls on your shows. Teaching your hostesses is so important and worth it. We all want more shows, higher retail and more New Jewelers.
Hostess Coaching can accomplish that.
Homeshows shouldn't be left to chance and needs to be taken very seriously. The basic elements of the homeshow haven't changed in 25 years. It works. However, we need to have our Hostesses help us succeed.
Hostesses think they need to have good food for good shows. That is not true.
1.) The night she books a show, be excited and thankful that she is futhering our business and helping us. Estabish a friendship right away by finding a common bond.
- By making her a friend, you will both be more committed to the show. Keep it personal.
-Let her know about the FREE jewelry wshe's going to get by being your teammate. It's a partnership. Teach her to use the 25.00 bonuses as her goals for the evening.
-Hostess Packet (Take at least four to each homeshow). Always be positive and confident.
-Put a Girlfriend Packet into the Hostess Packet so a friend can also learn about Premier and help her get orders.
-Her shows starts that NIGHT. Start selling right away.
-Have her get her calendar out and book the show AND the time you'll meet up to talk with her about her show.
2.) Home Hostess Coaching:
-At her home, talk about food, lighting, and do an OP with her right there. Have her to be a Referal System, if Premier is not for her.
-Talk to the hostess face to face, either at her home, office, for coffee, etc.
- Ten days before her show, make a phone call. Remind her that the invites are in the mail, how things are going, have fun.
4.) Confirmation call 2-3 days before show.
-Remind her how excited you are and remind her it's right around the corner
-Ask: How are pre-sales, reminder phone calls, table ready
5.) Last minute coaching 45 minutes before show.
-Compliment her
-Sincerely thank her
-BE CALM- leave your troubles in the car, as they'll be there when you get back to your car after the show
-If you let her know what to do, she'll do it. (Stay at table, book three shows)
5.) After show:
-Mail thank you letter- Tell her how much fun you had and how much you appreciate her.
-Keep up with her, send her another catalog with the new one comes out, and with specials
Only about 20% of our daily activities have an 80% impact on our lives.
WOrk Smarter, not harder.
Love on your hostess and enrich her life. Every hostess is brought into our lives for a purpose, Shower her with love.
We succeed and fail in private. But it's up to us if we want to make good changes for the better of our business.
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